Jul 23 2008

MacDonalds Animated Big Egg Advertising Promotion

Published by Lindsay at 9:45 pm under Advertising, Exterior Signs

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MacDonald s in Chicago wanted their customers to know they serve fresh eggs.

So, the creative gurus at Leo Burnetts came up with this animated sign. Apparently it opens at six and closes again at 10:30 (the hours they serve breakfast)

It’s a bit kitch for my liking, but I’m sure it got its fair share of attention as it certainly captures eyeballs.

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2 Responses to “MacDonalds Animated Big Egg Advertising Promotion”

  1. # Claraon 24 Jul 2008 at 4:26 pm

    Good advertising. But I don’t think that it is suitable for McD as it sells chicken instead of egg :) …

  2. # Lindsayon 24 Jul 2008 at 6:15 pm

    You are right Clara, I couldn’t quite work that out either. Maybe they are going to start a MacKentuckies… :)

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