Feb 26 2008
Put Your Food All Over The Steps of a Busy Escalator…
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O.K. This is going to require just a little lateral thinking…
So, put on your lateral thinking cap and have a look at this great use of an escalator, to tell potential customers these guys/gals have a huge variety of stuff to sell. In this case it’s for a hair salon, Juice, but with just a little lateral thought, this same idea would work for a restaurant that wants to show the variety of dishes they have for sale.
The beauty of this idea is, you can tune the message to suit several key markets at once, without diluting the overall appeal.
Wouldn’t the ads get dirty very quickly?
Brilliant!