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How often do you take the message inside your fortune cookie seriously? If you’re anything like me, you read them for a quick giggle and then leave them crumpled on the table.

Occasionally I’ll keep one if it seems particularly applicable to something I’m going to through, but that’s fairly rare.

But what if you got a fortune that predicted bad times ahead? Or one that suggested that “Perhaps you’ve been focusing too much on yourself.” Or even possibly “Your luck is just not there. Attend to practical matters today.” These are just a few of the fortunes that consumers have been discovering lately in the cookies produced and distributed by Wonton Food, the country’s largest fortune cookie manufacturer.

Apparently, they decided to spice things up and so hired some new freelance writers to create new fortunes.

This is an idea just waiting to be developed further into a full blown promotional device.

Found on the New York Times site

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