Sep 09 2007
Naked “BUMS ON SEATS” would you dare…?
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This new, highly provocative guerilla Advertising technique was originally devised to advertise a Health Gym.
When I first saw it I couldn’t stop laughing… (you will note how I delicately refrained from saying that I laughed any part of my lower anatomy off)
At the time, I was right in the middle of writing a talk for restaurant owners entitled “how to put more bums on seats” so it was perfect timing for my opening slide.
C’mon restaurant owners, I dare you to try it out side your cafe or restaurant.
What’s the worst that can happen? …You get a visit from the local mind police or you better still you get picketed by the local association of the “Morally Indignant Do-gooders”… GREAT, (in fact I would stage a small demo myself complete with placards) that will give you even more FREE publicity.
Please send me a pic if you have the courage to try it. I will give you even more publicity.
