stuff4restaurants

Now that we are well into the festive season this promotion has a very timely message…

Copy: Prison food doesn’t taste this good. Don’t drink and drive this Easter.
Created by Saatchi and Saatchi, Sydney.

It’s a great way to tell your guests you care, after all, who needs to lose good customers.

There is a great idea here for a local taxi company to pick up and sponsor, or the opportunity for the restaurant to provide a “Take home” service to their guests.

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It’s getting close to the time of year when bar owners are looking for gifts for some of their loyal customers.

I was sent this link which I thought had some good ideas for a low cost gifts. This site has 35 bottle openers that will thrill your customers by being a bit different.

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It may just be a simple piece of cardboard, and it certainly isn’t anything new, but LOYALTY CARDS are MARKETING DYNAMITE.

In fact, whilst working with one major fast food franchise, I discovered, we could directly attribute an individual locations marketing results to their consumption of loyalty cards. That is to say, the more loyalty cards they consumed, the MORE NEW CUSTOMERS they were generating.

The statistics were absolute proof that this simple device, plus the strategic distribution (explained below) was “THE MOST EFFECTIVE” promotional tool in their marketing tool kit, and far more economical than all the “BIG PICTURE” Advertising stuff.
DISTRIBUTION

1. Give them to every single customer, not just one, give them half a dozen or more, go crazy with this, and make sure the first bonus offer, is received on the second or third visit. (Be generous… You are investing in the purchase of the LIFE TIME VALUE OF A NEW CUSTOMER)
2. Give multiple copies to every member of your staff, to give out to their friends and families.
3. Create a generous reward for customers and staff who distribute the cards to their contacts.
4. Give multiple copies to suppliers and delivery people.

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I ABSOLUTELY GUARANTEE THIS STUFF WORKS !!!!
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Thanks John, I was reminded of this whilst reading John Cricket’s recent article at businessopportunitiesandideas,
about using business cards…

I see hundreds of coupon ideas every month, Most are little more than bland, ineffectual, and badly targeted discounts that destroy both your pricing and margins.

But at last I’ve found a coupon system that has a proven track record and most importantly is flexible enough to be tailored to suit the specific sectors of your business that YOU want to grow…

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PLUS… the graphics looks good, and will be exciting for your customers and team…

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PLUS… If used correctly, it will supercharge the “WORD OF MOUTH” growth of your business.

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PLUS… It provides “Instant Gratification” as prizes are discovered instantly at the point of prime decision making.

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This concept is simple, stylish and powerful. It is an ABSOLUTE MUST DO for any owner who wants to quickly, efficiently and (I’m assured) cost effectively, grow their customer base and get existing customers to come back more frequently.

Here’s the link for more information

Where you will find some very powerful proof of what other owners have achieved with this thoroughly comprehensive “instant win” coupon process

And NO, I’m not getting a commission or any form of payment for making this strong recommendation!!!!! I genuinely believe they have got the best coupon process I have seen.