Jun
30
2008
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I have had so many requests for these two posts I have decided to post them again for new reader.
The first is a link to my FREE eBook about Advertising.
simply click on the pic below to download the pdf file.

The second is an optical illusion.
Some will say she is spinning anticlockwise, others clockwise and some will see her spinning both ways.
What do you see?
(no it’s not some sort of trickery in the file)
If you enjoy either of these items please send a link to your friends.

Jun
27
2008
As an unrepentant (though slightly overweight) carnivore, I find all this salad stuff, a bit of a trendy fad.
Yeah, yeah I know the statistics and I can see the obesity rampaging through our society but rabbit food just doesn’t do anything for my taste buds…
Anyway, this great new salad packaging concept doesn’t only look hot, it’s apparently driving their sales sky high.
And, the Troglodytes like me, can only live in hope that the purveyors of real food will also think it’s a pretty good looking product.
And to the green grudges (me included) we can pray, meditate or just plain hope that it’s made of some of that cellulose biodegradable stuff that allows our consciences a little respite.

Jun
26
2008
How many times have tasted a great wine and fully intended to order it again some time in the future, but forgotten it’s name?
Well these very clever marketers have done something about it, and the result is brilliant.
This is exactly the sort of concept that is essential to drive “word of mouth” Advertising.
That is to say, every business owner should constantly be looking for ways to make it easy for a customer to re-order and recommend their product or service to their friends and family members. It is THE most effective and low cost method to increase sales.
Full and further Details HERE


Jun
25
2008
This great packaging idea (apparently from Germany) will suit any cafe that services the office market.
It makes it very easy for someone to carry several cups of God’s own nectar for their friends and co workers and is a great way to add value to multiple sales at very low cost.


Jun
24
2008
Now this really is BIZARRE…
Don’t ask me why, I don’t get it either. Sure, I’m sure it gets more than its fair share off free publicity, but by the look of the pics on the Telegraph site, it all looks very tacky and a whole lot amateurish.
Anyway, here a link to the full details , quite frankly I’m already over it, give me naked sexism (see previous post) any day.

Jun
23
2008
Of course it is… what else would you expect at the entrance of a Las Vegas showgirl revue… the Madonna and child?
And of course, thousands of depraved men and women have their photo taken in front of it each day to show their friends and families all around the world exactly how disgusting (ly successful) it is.
The shiny bottoms (yes I did take the time to carefully inspect every detail) are a testament to the irresistible urge many have, to extend their lascivious lust to a tactile encounter.

Jun
19
2008
If you are looking for a new delivery vehicle that will grab some attention
Maybe you should consider something like one of these…



Jun
18
2008
If you want to tell potential customers that you have a huge collection of different types of beer…
Heres a great way to dramatize your message in a way that is guaranteed to grab more than its fair share of attention.

Jun
17
2008
I’m not sure if this is a corporate response to rising petrol prices or just a very clever and unique new way to promote and distribute Gods own nectar.
But it sure does look good, however, I don’t think it is going to catch on in San Francisco.


Jun
16
2008
Just imagine the reaction…
When your customer opens their mail to find a a bright colorful ball with an appropriate (or if you are a little daring, a lightheartedly inappropriate) pun printed on it thanking them for their custom and inviting them back soon.
At least it’s going to be remembered long after an expensive color brochure packed full of brag and boast highly polished promo speak.
Leslie Allison-Seei, Partner of Robust Promotions fame sent me this idea that she has been working on with a new business appropriately named Send A Ball where you can find all the details on this clever alternative to boring brochures and flowers.

Jun
12
2008
Who cares what they say…
This is a great add and will be noticed (and probably collected) by their target market.
I love it!

Jun
11
2008
I like clever graffiti…
I don’t mean the mindless tagging stuff, but a clever piece of graffiti can often turn an ugly urban landscape into a work of art.
But putting my likes aside, here’s a great idea using non destructive graffiti (masking tape) to draw the attention of passers by to your business.
