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Ikea Advertising, Just Keeps Getting Better and Better… | stuff4business.com

Jul 02 2008

Ikea Advertising, Just Keeps Getting Better and Better…

Published by Lindsay at 11:03 pm under Word of Mouth Ideas, Exterior Signs, NEW CONCEPTS

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Ikea is justifiably famous for thinking “outside the box”, especially when it comes to devising clever promotions…

This time, they have literally done so.

To promote their storage solutions to the huge target market of unit dwellers in Europe, they created the promotion shown below.

Absolutely brilliant.

ikeabalcony.jpg

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