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This was an Australian Advertising stunt…

O.K. Yes I think it’s clever, I guess you could even say she’s well built, a sweet lady, or say it’s a fruitful Advertising campaign.

It is all a little bizarre, a sort of kitch “big thing” perhaps even a challenge to Australia’s epidemic of “big things” like the big Pineapple and the Big Banana… you know the sort of roadside stuff that people flock to, to have their photo’s taken in front of… to prove they were there.

Maybe, we of the southern hemisphere, have been upside down a little too long, maybe it’s doing weird stuff to our brains, maybe it’s some sort of antipodean aneurysm.
However, I’m sure it got heaps of FREE publicity, I’m just not sure what the hell it’s got to do with skin care and weather it would help to make a product more memorable . I will probably remember the girl but not the product.

Anyway, who cares? It looks great and I’m sure it gave a whole lot of people a whole lot of fun, and that is a whole lot more important than selling skin care stuff anyway.

O.K. The first time you see this new technological wonder… it will probably grab attention.
But I’m not sure that peering into the chest of strangers, in public, is a socially either acceptable nor the platform upon which response driven Advertising will succeed. Give me an old fashioned sandwich board, a la arge screen T.V. any day.

When I want to peer at chests in public, I don’t want them covered in Advertising messages, I have something a whole lot more primal in mind..

Carrie McCarthy is a truly creative writer, she’s one of those rare gems that can say stuff in a such a creative way, it makes your brain cells happy and very glad they can read.

Recently on her blog “She’s got potential” she posted 32 of the absolutely worst metaphors I have ever read, they are so bad they would make great wall plaques or T-Shirts.

Following are the first three from her list, for the remaining 29 hop over to her site and read the rest, plus some of her other writing… She really does have potential, heaps of it, So, if you need some really clever, ballsy, creative writing, that won’t bore your potential readers stupid, she’s your gal.

1. Her face was a perfect oval like a circle that had its two other sides gently compressed by a Thigh Master.
2. His thoughts tumbled in his head, making and breaking alliances like underpants in a tumble dryer.
3. The little boat gently drifted across the pond exactly the way a bowling ball wouldn’t.

Here’s her link again just in case you missed it.

Please leave her a comment it will re-establish her faith in humanity, or at least amuse and encourage her a little.

I came across these four great restaurant posters recently.

They all attack the yawn factor of most “Brag and Boast” Advertising to deliver their unique message in a highly memorable way.

A great concept to warn the general public about drink driving.

None of us do this right? it’s all those other people in the world that break the rules, right! NOT YOU, right!!.

After the past few weeks of continual flying, I’m obviously tuned into airlines in a big way. So, this idea didn’t have to try very hard to grab my attention… as I’m sure it did to all the passers by where it was located.

It’s a very good example of creative disruption and a whole lot less expensive than a billboard.

18 Hours of sleepless flying and a 40 degree centigrade lift in temperature does really weird stuff to your body and mind, and is certainly not the recommended preparation for dealing with an overly bureaucratic female Qantas employee, who is intent on holding you personally responsible for her either her disrupted ovulation or “bad hair day” or both.The thing is, I usually travel with a fairly well developed sense of humor for those challenging little moments that travel inevitably inflicts upon me, But a pointless and ungrateful argument (considering I had just spent in excess of $15,000.00 dollars in the past 4 weeks alone, with them) with the above described “Atilla the Hen” over a bag that was a mere 1.5 Killo’s over weight (and had passed the same company policy in New York without mention) almost met with an outburst of vindictive language that would not have met with my late Mothers wholehearted approval.

The only thing that saved the entire airport from witnessing my ugly display of anger was my 16 year old son leaning over to me and whispering in my ear… “Dad, just before you blow the top off your blood pressure and this building, I just want you to remember that scene in the film Anger Management…” and I did…, and started to laugh at myself and the stupid, bureaucratic bitch person standing between me and my bed at home.

Anyway I’m home, I’ve spent a whole day sleeping, and another sitting around like a zombie pretending to sort out the mountain of mail, bills (that’s the really easy part, just write in great big letters across the front “DECEASED return to sender” and pop them back in the mail with no stamp) and emails.

It was a great trip packed full of new ideas, new opportunities, and new and old friends, but it is great to be home with familiar things, a degree of predictability and paint brushes and canvases invitingly awaiting direction.

From tonight I will return to daily postings so I look forward to continuing our daily chat together and thank you sincerely for not abandoning me.

Cheers! Lindsay.