Nov 27 2007
The Drowning Child Advertising Stunt
Wow!, This certainly is an extreme way to dramatize your message.
This concept, of using the bottom of a swimming pool to advertise a product, has some real merit for businesses that are in the tourism industry and can negotiate a deal with accommodation venue in their region.
No, I’m not saying copy the drowning child example above, it wouldn’t suit anything but a public awareness campaign. However, some other clever adaptions of this concept could be very effective.
The message is printed on a rubber mat so there is no difficulty installing and servicing the messages.
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