Aug 06 2008

My Favorite Business Card Idea

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This is so very good on so many levels…

Special congratulations should go to the bakery for avoiding the cliche and NOT “using their loaf”

It is one of my favorite business cards of all time.

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Aug 06 2008

A Great advertising Idea For Burgers and Pizzas

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Aug 05 2008

Are There Bundles of Money In Your Toilet ?

 I dare anybody to resist reacting to this clever Advertising promotion.

The client Canadian Sait Polytechnic is recruiting fundraisers and the copy on the back of each note reads:

“Apparently, you have a knack for finding money. Interested in a career in fund raising? Let’s chat.”

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Aug 04 2008

How to Serve a Gin and Titonic So You Grab some FREE Word of Mouth Advertising

 How do you add value to the serving of a spirit?

Or even turn it into something your customers will remember and tell their friends and families about.

After all, you pour the stuff in a glass chuck in some sugary flavored  goop and… well how about adding a Titanic ice cube… I love it.

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Aug 01 2008

Friday’s Bizarre Stuff…

 Each day I get many pics and links sent to me by readers who know I like bizarre stuff…

Many don’t have a lot to do with my editorial bent (whatever the hell that is!) but are great fun.

So I have decided ( It’s my blog so I can do what I like) that each Friday I will publish all the non related fun stuff that comes through my email, I hope you enjoy them as much as I do.

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Go on meat eaters, defend your territory, Restaurateurs, I dare you to put a copy of this in the meat section of your menu.

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Now I know why I don’t play Scrabble

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Now I know that, I guess I should go there…

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Jul 31 2008

Krispy Kreme Uses Grass to in New Guerrilla Marketing Promotion…

Doughnut makers Krispy Kreme have come up with with an ideal solution to those ’stuck-in-the-office-blues’ by offering stressed out city workers the chance to have the feeling of a summer lawn beneath your bare feet all day long. Not to mention the fact that a few pairs of these being worn around busy city streets will guarantee they get noticed.

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Jul 30 2008

Really Bad Taste Advertising…

Published by Lindsay under EDITORIAL COMMENTS

 O.M.G. You Must Be Joking!!!!!!!

Whilst words fail me (Well almost)

The ones that do come to mind are: Gratuitous, Ugly, Insensitive and BLOODY STUPID!!!!

Please, PLEASE, tell me this is not real…

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Jul 29 2008

If Great Advertising is “Theatre of the Mind” This Stuff Deserves an Academy Award…

These pics require no words from me they appeal to basic human instincts that can not be ignored…

I’m not quite sure what they are all selling, but I think I should get some.

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Jul 28 2008

Have You Ever Thought of Using an Elevator To Dunk Your Oreos?

 Well these people did…

And just look at the result. It’s guaranteed to put a smile on the face of everyone who sees it, and most importantly, be remembered.

The Question now is…

What could you do with your product to bring it alive in this manner?

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Jul 24 2008

M&M’s New Advertising Promotion Sweetens Up Life for Apartment Dwellers

This Advertising stunt is very clever and unique…

And could be easily adapted to suit many different product offers.

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Jul 23 2008

MacDonalds Animated Big Egg Advertising Promotion

Published by Lindsay under Advertising, Exterior Signs

MacDonald s in Chicago wanted their customers to know they serve fresh eggs.

So, the creative gurus at Leo Burnetts came up with this animated sign. Apparently it opens at six and closes again at 10:30 (the hours they serve breakfast)

It’s a bit kitch for my liking, but I’m sure it got its fair share of attention as it certainly captures eyeballs.

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Jul 22 2008

“Show Your Buns” a new charity promotion…

Chefs from around Australia are being invited to strip off all in the name of charity (yeah right! we all know about chefs)

 I am glad to say, in order to protect the sensitive and the morally indignant, today’s posting will not include photographs.

Sydney patisserie business Nepean Patisserie has joined forces with Diabetes Australia to create a cheeky calendar that will see chefs shed their whites to raise funds for the cause.

Twelve chefs will be chosen to appear in the 2009 calendar. Each chef will represent a month, be photographed in a “tasteful” scene and share their restaurant name plus their own diabetes-friendly recipe for the month with readers.

Jason Poles of the Nepean Patisserie said he decided to create the calendar for charity after one of his own chefs came up with the idea to raise money.

And after witnessing his father suffer from diabetes, the choice of charity was obvious; “I wanted to do something about it and it’s so appropriate for the food industry and chefs to get behind such a great cause,” Poles said.

Poles is keen for chefs around the country to become involved and says that it is especially timely considering July 13-19 is National Diabetes Week. “It’s a time when all of us will be thinking about what we can do to help; and it’s an opportunity for restaurants and chefs to do something fun and worthwhile at the same time.”

Chefs prepared to donate their bodies to such a worthy cause can apply via email to info@nepeanpatisserie.com.au.

Applicants are asked to give a quick description as to why they want to be involved and attach a full length photograph of themselves.

Their restaurant will be asked to donate $1000 to cover the costs of printing and in return will receive coverage alongside their chef’s photograph and on the back page of the calendar.

All funds raised will go to Diabetes Australia.

Head to www.nepeanpatisserie.com.au for more information.